BEATS MUSIC

BEATS wanted to launch one of the biggest break-throughs in the music industry: a service that added an emotional human element to typical streaming algorithms. As a standout music publication that understands the relationship between people,  music, and business, team Rolling Stone joined forces with BEATS to create a personalized music app. It was the start of you telling your app what you like, and the app introducing  you to what you want. It also lead to the creation of super cool headphones...