CITY COMFORT LAUNCH CAMPAIGN
Environ is one of South Africa’s leading skincare brands, that prides itself in using the best of what science and cutting-edge technology has to offer, with sound skin care principles to provide superior scientific skin care for everyone.
In order to launch their latest innovations, the new Comfort+ Anti-Pollution Spritz and Anti-Pollution Masque, we created the “CITY COMFORT” campaign.
We selected and shot internationally acclaimed model, Katryn Kruger as the face of the campaign, and went on to create TTL assets, including OOH, in-store, digital and social media.
In addition to concept, I wrote a script for 3 ads which was used on social media.