PEPSI #ImpossibleToIgnore Campaign

One World: Together At Home is a campaign that continually rallies funds for the COVID-19 Solidarity Response Fund for the World Health Organization. The WHO's mission for COVID-19 was to create a campaign that can collect funds to help prevent, detect, and respond to the pandemic. This Fund, powered by the UN Foundation, went directly to WHO's rapid response to COVID-19 around the world.

We decided to gather musicians from around the globe to contribute live performances in aid of the pandemic. Each artists performed at home and so brought us all together while being apart. 

Campaign Awards:

Shorty Awards

Winner in "Nonprofit", "TV" and "Youtube" categories
Finalist for "Call to Action" category
Gold Distinction for "Emergency Relief, Real Time Response"

The American Business Awards
Organization of the Year 2021

 

We also partnered with the music streaming app, Spotify to create an official Global Citizen playlist:

https://open.spotify.com/playlist/0DIYKuEqUymO1ig7Iibft9?si=f352c798d87f48ed

For all the artist collaborations visit:
https://www.globalcitizen.org/en/media/togetherathome/